Pick the Perfect Upsell/Cross-Sell Template for Your Goal!

Easily boost conversions with pre-made widget templates. You can customize each one as needed to match your strategy.

UFE widget templates are designed to save you time while offering powerful upselling and cross-selling experiences.

You can simply replace the trigger and offer products with your desired products in these templates.

These widgets can also be created manually, if preferred.

For some templates, there are alternate methods available, which are mentioned along with each template for your convenience.

By default, all templates are set to In-Page display. You can easily switch between In-Page, Popup, or Floating styles based on your preference.

1. Normal Upsell

Suggest an additional or complementary product that pairs well with the item your customer has already selected.

A simple way to increase AOV by offering relevant add-ons.

Just select the main product and the add-on product in this template to get started.

2. Volume Discount

Encourage bulk purchases by offering discounts based on the quantity bought.

Set the trigger product, define the quantity, and specify the discount.

The discount will apply only to the trigger product based on the number added to the cart.

3. Frequently Bought Together (FBT)

Boost sales by recommending complementary products!

Set a trigger product and add related or complementary items.

Helps customers conveniently add multiple items to cart, increasing order value.

4. Bundle Offer

More value, more sales! Bundle it up!

Allow customers to purchase multiple products together as a bundle to unlock special discounts or deals.

Select the desired product combinations to create an irresistible bundle.

5. BOGO Deal (Buy 1 Get 1 Free)

Set it up by selecting:

Trigger product

Offer product

Discount

💡 This offer can also be manually created using the Bundle Offer template.

6. Buy 2, Get 2 Free or at a Discount

Encourage larger purchases by rewarding customers when they buy more.

Set the trigger products (e.g., Buy 2)

Configure offer products with a discount or free pricing (e.g., Get 2 Free)

7. AI-Powered Recommendations

Let Shopify’s AI recommend products based on customer behavior and interests.

Manual product or discount selection not allowed

Shows a maximum of 3 products at a time

Choose offer types: Bundle, FBT, or Normal Offer

Set a fallback in case no AI suggestions are available

8. Mix & Match Discounts

Bundle multiple discounts together for better deals!

All offer items—even across different rows—are grouped into a single bundle

Enable "Bundle with Trigger Product" to include the trigger in the bundle

Discounts from each row apply only to the respective item

9. Big Order Rewards

Get a free gift or discount when the cart reaches a specific value.

Set the minimum cart value

Once exceeded, the configured discount or gift will be applied automatically

10. ‘You May Also Like’ Suggestions

Engage customers with personalized recommendations using the FBT strategy.

Recommend related or complementary products

Can also use normal offers for similar suggestions

11. Turn Rejections into Better Deals (Downsell)

If a customer declines an offer, suggest an alternative product that better suits their needs.

Choose the offer type

Select downsell products

Set appropriate discounts to re-engage the customer

12. Optimize with A/B Testing

Compare different offers and styles to find what converts best.

Select the offer type

Set up multiple versions of products and discounts in upsell widgets

Analyze performance and optimize your strategy

13. High-Converting Popup Offer

Catch customer attention with popup offers!

Triggered when the Add to Cart button is clicked (or use Immediate Trigger to show on page load)

Customers must accept or reject the offer — it cannot be skipped

Use on any page

Choose any offer type, set desired products, and apply custom discounts

Hope you've got some value from this article. Let us know your feedback 🙂 We are excited to hear your thoughts.

Did we miss something? No worries! Message us by clicking the chat icon 💬 inside the app. Or Just email our team at support@helixo.co ✌️